A Space to Love: American Standard Launches Loven Collection

American Standard's Loven Collection is a comprehensive offering of bathroom fittings and fixtures designed for urban dwellers, first-time homeowners, and young families seeking to renovate

Words American Standard
Editing The Kanto team

“Designed to accommodate the needs of young urban households, the Loven Collection provides a variety of solutions to cultivate a space filled with love for the entire family,” opens leading bathroom solutions provider American Standard. Their newest collection of bathroom fittings and fixtures emphasizes cohesion and function, providing options for young families, first-time homeowners, and design professionals with various needs and preferences.

All products in the collection are unified by American Standard’s signature design elements: the pillow, taper, and frame. The brand shares that the collection “optimizes compact bathroom spaces while delivering full-sized functionality and comfort,” with each product thoughtfully crafted by the award-winning Lixil Global Design team. The brand adds that the design-coordinated products come in “soft shapes and curves” that are “easy to clean” and “comfortable to use.”

Kanto Creative Corners From Our Friends American Standard Loven Collection Shower Area

Notable features of the Loven Collection include the ComfortMove for smooth and precise faucet lever movement; CoolShield in exposed shower mixers to prevent accidental scalding; and a Comfort Seat toilet with a soft close seat and cover. “The HygieneClean System, including the Double Vortex flushing and Hygiene Rim, facilitates easy cleaning and inhibits bacterial growth for a more hygienic bathroom space,” shares the brand.

Aside from prioritizing hygiene, the collection is also designed with sustainability and energy efficiency in mind. The basin faucet features EcoStart, which sets the default water setting to cold, potentially saving up to 30% in energy costs. The water-saving corrective aerator in the faucet and Dual Flush in the toilet contribute to water conservation, each achieving LEED four (4) points and saving up to 40% water.

Kanto Creative Corners From Our Friends American Standard Loven Collection Toilet Area

The Loven Collection is designed as a complete suite in response to the challenges of creating a cohesive bathroom ambiance. With products harmonized in form and function, the collection aims to “eliminate the stress of mix-and-match” and assist homeowners who are often overwhelmed with diverse product choices. The collection also hopes to assist in the creation of dream spaces, especially for young families who are embarking on the journey of purchasing their first home.

For nearly 150 years, American Standard has been synonymous with quality and innovation in bathroom solutions. The Loven Collection continues this legacy, offering a one-stop solution for anyone looking to add functional, sustainable, and stylish features to their spaces. •

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